| What is ‘neuromarketing’? A discussion and agenda for future research N Lee, AJ Broderick, L Chamberlain International Journal of Psychophysiology 63 (2), 199-204, 2007 | 1358 | 2007 |
| Neuromarketing and consumer neuroscience: contributions to neurology A Javor, M Koller, N Lee, L Chamberlain, G Ransmayr BMC neurology 13 (1), 13, 2013 | 294 | 2013 |
| The application of physiological observation methods to emotion research L Chamberlain, AJ Broderick Qualitative Market Research: An International Journal 10 (2), 199-216, 2007 | 147 | 2007 |
| Welcome to the jungle! The neuromarketing literature through the eyes of a newcomer N Lee, L Chamberlain, L Brandes European Journal of Marketing 52 (1/2), 4-38, 2018 | 106 | 2018 |
| This is your brain on neuromarketing: reflections on a decade of research N Lee, L Brandes, L Chamberlain, C Senior Journal of Marketing Management 33 (11-12), 878-892, 2017 | 83 | 2017 |
| Neuroimaging and psychophysiological measurement in organizational research N LEE, L Chamberlain Annals of the New York Academy of Sciences 1118 (1), 18-42, 2007 | 81 | 2007 |
| The MIMIC model and formative variables: problems and solutions N Lee, JW Cadogan, L Chamberlain AMS Review 3 (1), 3-17, 2013 | 71 | 2013 |
| HUMAN NEUROSCIENCE PERSPECTIVE ARTICLE HC Breiter, M Block, AJ Blood, B Calder, L Chamberlain, N Lee, ... | 63* | 2015 |
| Redefining Neuromarketing as an Integrated Science of Influence HC Breiter, M Block, AJ Blood, B Calder, L Chamberlain, N Lee, ... Frontiers in Human Neuroscience 8, 1073, 2014 | 63 | 2014 |
| Using an Experiential Business Game to Stimulate Sustainable Thinking in Marketing Education G Bascoul, J Schmitt, D Rasolofoarison, L Chamberlain, N Lee Journal of Marketing Education 35 (2), 168-180, 2013 | 32 | 2013 |
| Eye Tracking Methodology; Theory and Practice L Chamberlain Qualitative Market Research: An International Journal 10 (2), 217-220, 2007 | 32 | 2007 |
| Formative variables are unreal variables: why the formative MIMIC model is invalid JW Cadogan, N Lee, L Chamberlain AMS Review, 1-12, 2013 | 28 | 2013 |
| Age-related striatal BOLD changes without changes in behavioral loss aversion V Viswanathan, S Lee, JM Gilman, BW Kim, N Lee, L Chamberlain, ... Frontiers in Human Neuroscience 9, 2015 | 18 | 2015 |
| Material and efficient cause interpretations of the formative model: resolving misunderstandings and clarifying conceptual language N Lee, JW Cadogan, L Chamberlain AMS review 4 (1-2), 32-43, 2014 | 16 | 2014 |
| Material and efficient cause interpretations of the formative model: resolving misunderstandings and clarifying conceptual language JW Cadogan, N Lee, L Chamberlain Loughborough University, 0 | 16* | |
| Pride and prejudice and causal indicators N Lee, L Chamberlain Measurement: Interdisciplinary Research and Perspectives 14 (3), 105-109, 2016 | 13 | 2016 |
| Pride and Prejudice and Causal Indicators N Lee, L Chamberlain Measurement: Interdisciplinary Research and Perspectives 14 (3), 105-109, 2016 | 13 | 2016 |
| REDEFINING NEUROMARKETING MP Block, DE Schultz, H Breiter, A Blood, B Calder, L Chamberlain, N Lee, ... American Academy of Advertising. Conference. Proceedings (Online), 53, 2015 | 7 | 2015 |
| Using fMRI Analysis to Unpack a Portion of Prospect Theory for Advertising/Marketing Understanding V Viswanathan, D Schultz, M Block, AJ Blood, HC Breiter, B Calder, ... Rediscovering the Essentiality of Marketing, 453-470, 2016 | 1 | 2016 |
| An empirical examination of emotional and cognitive responses to threat appeals L Chamberlain Aston University, 2015 | 1 | 2015 |
Nick LeeWarwick Business SchoolVerified email at wbs.ac.uk
