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Catherine Cole
Catherine Cole
Professor of Marketing, University of Iowa
Bestätigte E-Mail-Adresse bei uiowa.edu
Titel
Zitiert von
Zitiert von
Jahr
Factors influencing the price premiums that consumers pay for national brands over store brands
R Sethuraman, C Cole
Journal of Product & Brand Management 8 (4), 340-351, 1999
5031999
Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses
C Bonifield, C Cole
Marketing Letters 18, 85-99, 2007
4972007
Consumers' search and use of nutrition information: The challenge and promise of the nutrition labeling and education act
SK Balasubramanian, C Cole
Journal of marketing 66 (3), 112-127, 2002
4882002
Age differences in consumers' search for information: Public policy implications
CA Cole, SK Balasubramanian
Journal of consumer research 20 (1), 157-169, 1993
4211993
Consumer decision making and aging: Current knowledge and future directions
C Yoon, CA Cole, MP Lee
Journal of Consumer Psychology 19 (1), 2-16, 2009
4042009
Age differences in information processing: Understanding deficits in young and elderly consumers
DR John, CA Cole
Journal of consumer research 13 (3), 297-315, 1986
3961986
The effects of length, content, and repetition on television commercial effectiveness
SN Singh, CA Cole
Journal of Marketing Research 30 (1), 91-104, 1993
3301993
The orbitofrontal cortex, real‐world decision making, and normal aging
NL Denburg, CA Cole, M Hernandez, TH Yamada, D Tranel, A Bechara, ...
Annals of the New York Academy of Sciences 1121 (1), 480-498, 2007
2642007
Cognitive and age-related differences in the ability to use nutritional information in a complex environment
CA Cole, GJ Gaeth
Journal of Marketing research 27 (2), 175-184, 1990
2491990
Services marketing: Principles and practice
A Palmer, C Cole
(No Title), 1995
2381995
Product returns on the internet: a case of mixed signals?
C Bonifield, C Cole, RL Schultz
Journal of Business Research 63 (9-10), 1058-1065, 2010
2292010
Cross-national logo evaluation analysis: An individual-level approach
R Van der Lans, JA Cote, CA Cole, SM Leong, A Smidts, PW Henderson, ...
Marketing science 28 (5), 968-985, 2009
1962009
Cross-national logo evaluation analysis: An individual-level approach
R Van der Lans, JA Cote, CA Cole, SM Leong, A Smidts, PW Henderson, ...
Marketing science 28 (5), 968-985, 2009
1962009
Encoding and media effects on consumer learning deficiencies in the elderly
CA Cole, MJ Houston
Journal of Marketing Research 24 (1), 55-63, 1987
1761987
Encoding and media effects on consumer learning deficiencies in the elderly
CA Cole, MJ Houston
Journal of Marketing Research 24 (1), 55-63, 1987
1761987
Decision making and brand choice by older consumers
C Cole, G Laurent, A Drolet, J Ebert, A Gutchess, R Lambert-Pandraud, ...
Marketing Letters 19, 355-365, 2008
1712008
Why do consumers pay more for national brands than for store brands?
R Sethuraman, C Cole
(No Title), 1997
1481997
Deterrence and consumer fraud
CA Cole
Journal of Retailing 65 (1), 107, 1989
1401989
Better him than me: social comparison theory and service recovery
C Bonifield, CA Cole
Journal of the Academy of Marketing Science 36, 565-577, 2008
1272008
Mood effects on attitudes, perceived risk and choice: Moderators and mediators
A Fedorikhin, CA Cole
Journal of Consumer Psychology 14 (1-2), 2-12, 2004
1222004
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