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Sebastian Gabel
Sebastian Gabel
Rotterdam School of Management, Erasmus University
Bestätigte E-Mail-Adresse bei rsm.nl - Startseite
Titel
Zitiert von
Zitiert von
Jahr
P2V-MAP: Mapping Market Structures for Large Retail Assortments
S Gabel, D Guhl, D Klapper
Journal of Marketing Research 56 (4), 557–580, 2019
602019
Product Choice with Large Assortments: A Scalable Deep-Learning Model
S Gabel, A Timoshenko
Management Science 68 (3), 1808–1827, 2022
512022
Comparing the Effectiveness of Rewards and Individually Targeted Coupons in Loyalty Programs
S Gabel, D Guhl
Journal of Retailing 98 (3), 395–411, 2022
132022
Price Personalisation Technology in Retail Stores: Examining the Role of Users’ Trust
R Schrage, P Kenning, D Guhl, S Gabel
Proceedings of the 41st International Conference on Information Systems (ICIS), 2020
52020
One-to-One Marketing in Grocery Retailing
S Gabel
Humboldt-Universität zu Berlin, 2019
32019
In-Store Coupon Effectiveness: A Large-Scale Field Experiment
S Gabel, D Simester, A Timoshenko
Available at SSRN 4335525, 2024
2024
The Effect of an Ad Ban on Retailer Sales: Insights from a Natural Experiment
S Gabel, D Molitor, M Spann
Marketing Science, 2024
2024
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