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Ellen E. Touchstone
Ellen E. Touchstone
Associate Dean, Responsible and Sustainable Business Education, Associate Professor of Practice
Bestätigte E-Mail-Adresse bei xjtlu.edu.cn
Titel
Zitiert von
Zitiert von
Jahr
Exploring language effects in ethnic advertising: A sociolinguistic perspective
S Koslow, PN Shamdasani, EE Touchstone
Journal of Consumer Research 20 (4), 575-585, 1994
4421994
The linguistic servicescape: Speaking their language may not be enough
EE Touchstone, S Koslow, PN Shamdasani, S D'Alessandro
Journal of Business Research 72, 147-157, 2017
542017
Image and reality: banking in Los Angeles
RB Kaplan, EE Touchstone, CL Hagstrom
Text & Talk 15 (4), 427-456, 1995
191995
‘Home, sweet casa’–access to home loans in Los Angeles: A critique of English and Spanish home loan brochures
EE Touchstone, RB Kaplan, CL Hagstrom
Walter de Gruyter, Berlin/New York 15 (3), 329-350, 1996
131996
Spanish language billboard advertising in the US: are there effects on Anglos? 1
EE Touchstone, PM Homer, S Koslow
Writing Business, 257-272, 2014
72014
Language services planning in the banking industry: An example of unplanned language policy
EE Touchstone
University of Southern California, 1996
41996
Case: BSIS Visit as a Catalyst for Student-Led Sustainable Impact
EE Touchstone
BSIS: A decade of impact, 90-94, 2022
2022
Non-Native Writer (NNW) English Texts versus Native Writer (NW) English Texts: Differences in Intelligibility among Chinese Students
A Hilmarsson-Dunn, EE Touchstone
English Teaching in China (ETiC) etic.xjtlu.edu.cn, 21-26, 2015
2015
Comparing the symbolic and informational effects of language use in ethnic targeted communications strategies
EE Touchstone, S Koslow, P Shamdasani
Advances in Consumer Research 26, 267, 1999
1999
The Creation of an Underclass: A Critical Analysis of California Teacher Education Programs with an Emphasis on Deaf Teacher Education
EE Touchstone, M Youmans
Teacher Education Quarterly, 113-128, 1995
1995
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