| Implementing a customer orientation: Extension of theory and application KN Kennedy, JR Goolsby, EJ Arnould Journal of Marketing 67 (4), 67-81, 2003 | 465 | 2003 |
| Customer mind-set of employees throughout the organization KN Kennedy, FG Lassk, JR Goolsby Journal of the Academy of Marketing Science 30 (2), 159-171, 2002 | 272 | 2002 |
| Understanding patient satisfaction, trust, and loyalty to primary care physicians EA Platonova, KN Kennedy, RM Shewchuk Medical Care Research and Review 65 (6), 696-712, 2008 | 264 | 2008 |
| From prisoners to apostles: a typology of repeat buyers and loyal customers in service businesses C Folkman Curasi, K Norman Kennedy Journal of services marketing 16 (4), 322-341, 2002 | 259 | 2002 |
| Enriching our understanding of student team effectiveness DR Deeter-Schmelz, KN Kennedy, RP Ramsey Journal of Marketing Education 24 (2), 114-124, 2002 | 190 | 2002 |
| What are the characteristics of an effective sales manager? An exploratory study comparing salesperson and sales manager perspectives DR Deeter-Schmelz, DJ Goebel, KN Kennedy Journal of Personal Selling & Sales Management 28 (1), 7-20, 2008 | 155 | 2008 |
| Understanding sales manager effectiveness: Linking attributes to sales force values DR Deeter-Schmelz, KN Kennedy, DJ Goebel Industrial Marketing Management 31 (7), 617-626, 2002 | 135 | 2002 |
| An exploratory study of the Internet as an industrial communication tool: Examining buyers' perceptions DR Deeter-Schmelz, KN Kennedy Industrial marketing management 31 (2), 145-154, 2002 | 117 | 2002 |
| Buyer‐seller relationships and information sources in an e‐commerce world DR Deeter‐Schmelz, K Norman Kennedy Journal of Business & Industrial Marketing 19 (3), 188-196, 2004 | 99 | 2004 |
| A global perspective on the current state of sales education in the college curriculum DR Deeter-Schmelz, KN Kennedy Journal of Personal Selling & Sales Management 31 (1), 55-75, 2011 | 85 | 2011 |
| Descriptive and predictive analyses of industrial buyers' use of online information for purchasing KN Kennedy, DR Deeter-Schmelz Journal of Personal Selling & Sales Management 21 (4), 279-290, 2001 | 82 | 2001 |
| Patient care teams and customer satisfaction: the role of team cohesion DR Deeter‐Schmelz, K Norman Kennedy Journal of services marketing 17 (7), 666-684, 2003 | 53 | 2003 |
| Web-based cases in strategic marketing SW Henson, PA Kennett, KN Kennedy Journal of Marketing Education 25 (3), 250-259, 2003 | 42 | 2003 |
| Market orientation and performance: industrial supplier and customer perspectives TL Powers, KN Kennedy, S Choi Journal of Business & Industrial Marketing, 2020 | 37 | 2020 |
| Primary care patient satisfaction segmentation H Qu, EA Platonova, K Norman Kennedy, RM Shewchuk International journal of health care quality assurance 24 (7), 564-576, 2011 | 29 | 2011 |
| Effective Sales Management: What Do Sales People Think? DJ Goebel, DR Deeter-Schmelz, KN Kennedy Journal of Marketing Development and Competitiveness 7 (2), 11-22, 2013 | 28 | 2013 |
| Interprofessional academic health center leadership development: the case of the University of Alabama at Birmingham’s Healthcare Leadership Academy GT Savage, WJ Duncan, KL Knowles, K Nelson, DA Rogers, KN Kennedy Applied Nursing Research 27 (2), 104-108, 2014 | 26 | 2014 |
| A scale assessing team-based job performance in a customer-oriented environment KN Kennedy, FG Lassk, MB Burns Journal of Quality Management 6 (2), 257-273, 2001 | 21 | 2001 |
| A multi‐level analysis of customer contact teams BA Wech, K Norman Kennedy, DR Deeter‐Schmelz Journal of Services Marketing 23 (6), 436-448, 2009 | 19 | 2009 |
| Integrating quality improvement tenets into the marketing curriculum GW Marshall, FG Lassk, KN Kennedy, JR Goolsby Journal of Marketing Education 18 (2), 28-38, 1996 | 14 | 1996 |
