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Nathan Gilkerson
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Humor works in funny ways: Examining satirical tone as a key determinant in political humor message processing
HL LaMarre, KD Landreville, D Young, N Gilkerson
Entertainment Media and Politics, 98-121, 2016
1242016
Understanding dialogue and engagement through communication experts’ use of interactive writing to build relationships
B Anderson, R Swenson, N Gilkerson
International journal of communication, 2016
422016
Outputs or outcomes? Assessing public relations evaluation practices in award-winning PR campaigns
M Schriner, R Swenson, N Gilkerson
Public Relations Journal, 2017
252017
Aging and the questionable validity of recognition-based exposure measurement
BG Southwell, ND Gilkerson, JB Depue, AK Shelton, LM Friedenberg, ...
Communication Research 37 (5), 603-619, 2010
232010
Social media, hashtag hijacking, and the evolution of an activist group strategy
N Gilkerson, KT Berg
Social media and crisis communication, 141-155, 2017
192017
Maturity as a way forward for improving organizations’ communication evaluation and measurement practices: A definition and concept explication
ND Gilkerson, R Swenson, F Likely
Journal of Communication Management 23 (3), 246-264, 2019
152019
Social media and forecasting stock price change
J Coelho, D D'almeida, S Coyne, N Gilkerson, K Mills, P Madiraju
2019 IEEE 43rd Annual Computer Software and Applications Conference (COMPSAC …, 2019
152019
Insights from industry leaders: a maturity model for strengthening communication measurement and evaluation
R Swenson, N Gilkerson, F Likely, FW Anderson, M Ziviani
International Journal of Strategic Communication 13 (1), 1-21, 2019
152019
Work-life balance 2.0? An examination of social media management practice and agency employee coping strategies in a 24/7 social world
N Gilkerson, B Anderson, R Swenson
Public Relations Journal, 2018
72018
Taking food fights online: Analysis of Chipotle’s attempt to cultivate conversation with The Scarecrow video
R Swenson, N Gilkerson, B Anderson
Public Relations Review 42 (4), 695-697, 2016
72016
Farmed and dangerous? A case study of Chipotle’s branded entertainment series and polarized reactions to its satirical depiction of farming and agribusiness
N Gikerson, R Swenson, B Anderson
Journal of Applied Communications 100 (3), 11, 2016
62016
Posting, Sharing, and Tweeting a Brand's Politics: Social Media and the Recent Evolution of Online Corporate Activism
N Gilkerson
ABC-CLIO, 2017
32017
“The Other Hangover”: Implementing and Evaluating an Original, Student-Designed Campaign to Curb Binge Drinking
N Gilkerson, M Gross, AM Ahneman
Case Studies in Strategic Communication, 2013
32013
The ultimate cliffhanger: Campaign strategies and extreme drinking rituals for turning 21
JM Wolburg, N Gilkerson
Journal of Current Issues & Research in Advertising 40 (1), 20-35, 2019
22019
Discussion, dialogue, discourse| Understanding dialogue and engagement through communication experts' use of interactive writing to build relationships
BD Anderson, R Swenson, ND Gilkerson
International Journal of Communication 10, 24, 2016
22016
Interpersonal Communication and Political Campaigns
ND Gilkerson, BG Southwell
The International Encyclopedia of Interpersonal Communication, 1-9, 2015
22015
Interpersonal Communication
ND Gilkerson, BG Southwell
The International Encyclopedia of Political Communication, 2016
12016
Participatory satire? political humor, the Colbert Super PAC Project, and the colliding worlds of late night comedy and modern American politics
ND Gilkerson
University of Minnesota, 2012
12012
A Review of: “Susanna Hornig Priest. Doing Media Research: An Introduction (2nd Ed.).” Thousand Oaks, CA: Sage, 2010, 248 pp., ISBN 978-1-4129-6097-7 …
BG Southwell, ND Gilkerson
Mass Communication and Society 13 (4), 479-481, 2010
12010
Discussion, Dialogue, Discourse| Understanding Dialogue and Engagement Through Communication Experts Use of Interactive Writing to Build Relationships
D Betsy, R Swenson, ND Gilkerson
International Journal of Communication: An Interdisciplinary Journal of …, 2019
2019
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