Effectiveness of Advertising on Social Network Sites: A Case Study on Facebook C Maurer, R Wiegmann Information and Communication Technologies in Tourism 2011, 485-498, 2011 | 127 | 2011 |
Online Customer Reviews Used as Complaint Management Tool C Maurer, S Schaich Information and Communication Technologies in Tourism 2011, 499-511, 2011 | 68 | 2011 |
The Adoption of Pinterest for Destination Marketing: The Case of Austrian Destinations C Maurer, B Hinterdorfer Information and Communication Technologies in Tourism 2014, 213-225, 2014 | 27 | 2014 |
Digital divide and its potential impact on cultural tourism C Maurer Cultural Tourism in a Digital Era: First International Conference IACuDiT …, 2015 | 26 | 2015 |
Handbook on E-marketing for Tourism Destinations K Nijhuis, C Maurer, J Munro UNWTO, 2014 | 17 | 2014 |
The Impact of Digital Divide on Global Tourism: Strategic Implications of Overcoming Communication Gaps Caused by Digital Inequalities C Maurer, L Veronika Information and Communication Technologies in Tourism 2011, 265-277, 2011 | 16 | 2011 |
Digital marketing in tourism C Maurer Handbook of e-Tourism, 1-24, 2021 | 13 | 2021 |
eTourismus – Daten und Fakten C Maurer Informationsmanagement im Tourismus, 52-64, 2014 | 6 | 2014 |
Strategic Implications for Overcoming Communication Gaps in Tourism Caused by Digital Divide C Maurer, V Lutz Journal of Information Technology & Tourism, , 13, pp. 205-214, 2012 | 5 | 2012 |
Determining the size and scope of agri-tourism in South Africa C Van Zyl, M Saayman, C Maurer, HJ Siller 7th International Student Conference in Tourism Research (ISCONTOUR 2019 …, 2019 | 4 | 2019 |
ISCONTOUR 2019 - Tourism Research Perspectives - Proceedings of the International Student Conference in Tourism Research C Maurer, S Hubert J. BoD - Books on Demand Verlag Norderstedt, 2019 | 3 | 2019 |
ISCONTOUR 2017 - Tourism Research Perspectives - Proceedings of the International Student Conference in Tourism Research R Egger, C Maurer BoD–Books on Demand, 2017 | 3 | 2017 |
Tourism Education – Are We Educating Employees for the Future? C Maurer, R Egger Proceedings of the International Student Conference in Tourism Research 2014 …, 2014 | 3 | 2014 |
Digital Marketing Strategies C Maurer Encyclopedia of Tourism Management and Marketing, 2022 | 2 | 2022 |
Handbook of E-marketing for Tourism Destinations K Elgin-Nijhuis, C Maurer, J Munro URL: https://pub. unwto. org/WebRoot/Store/Shops/Infoshop/5323 F 314, 2014 | 2 | 2014 |
ISCONTOUR 2013 - Tourism Research Perspectives - Proceedings of the International Student Conference in Tourism Research R Egger, C Maurer BoD - Book on Demands Verlag Norderstedt, 2013 | 2* | 2013 |
ISCONTOUR 2019 Tourism Research Perspectives C Maurer, HJ Siller Norderstedt, Books on Demand, 2019 | 1 | 2019 |
Considerations on the Research-Teaching Relationship in Higher Education Tourism Programmes R Egger, C Maurer International Student Conference in Tourism Research., 1-8, 2013 | 1* | 2013 |
ISCONTOUR 2023 - Tourism Research Perspectives - Proceedings of the International Student Conference in Tourism Research C Maurer, HJ Siller BoD, 2023 | | 2023 |
ISCONTOUR 2022 - Tourism Research Perspectives - Proceedings of the International Student Conference in Tourism Research C Maurer, HJ Siller | | 2022 |