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David Bourdin
David Bourdin
Vienna University of Applied Sciences
Verified email at fh-wien.ac.at
Title
Cited by
Cited by
Year
The Compensatory Influences of Country Stereotypes and the Global/Local Nature of Brands: An Extended Framework
D Bourdin, G Halkias, K Makri
Journal of Business Research 137, 28-38, 2021
182021
Factors Influencing the Ratio Bias
D Bourdin, R Vetschera
EURO Journal on Decision Processes 6 (3-4), 321-342, 2018
142018
Is There More Than One Ratio Bias? If So, Why?
D Bourdin, A Engin, R Vetschera
Journal of Behavioral Decision Making 35 (3), e2263, 2022
42022
The Interplay of Organic Label, Natural Imagery, and Domestic Country-of-Origin Claim in Shaping Consumer Responses: Independent, Interactive, and Conditional Effects
D Bourdin, P Frankhofer
Association of Marketing Theory and Practice Proceedings 46, 2024
2024
The Influence of Employee Accent on Customer Participation in Services
D Bourdin, C Sichtmann, V Davvetas
Journal of Service Research 27 (2), 194-212, 2024
2024
Marketingethik
M Riegler, D Bourdin, M Scholz
Handbuch Wirtschaftsethik, 557-567, 2022
2022
Embedding Automated Emotional Analysis into Role-Playing Exercises: Benefits for Sales Education and Training
I Pezenka, D Bourdin
Journal of Selling 21 (1), 55-67, 2021
2021
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