| Commentary: brand emergence in the marketing of computers and hightechnology products J Zajas, E Crowley Journal of Product & Brand Management 4 (1), 56-63, 1995 | 32 | 1995 |
| Servitization intent as a factor in the servitization process E Crowley, J Burton, J Zolkiewski Journal of Business & Industrial Marketing 33 (8), 1125-1140, 2018 | 30 | 2018 |
| Evidence Supporting the Importance of Brands in Marketing Computer Products E Crowley, J Zaya Journal of Professional Services Marketing 14 (2), 121-137, 1996 | 8 | 1996 |
| Redesigning the Manufacturing Business Model for Services: Lessons The Office Products Industry E Crowley, J Burton, J Zokiewski | 2 | 2015 |
| Using grounded theory in researching the office products industry E Crowley, J Burton, J Zolkiewski 30th IMP-conference in Bordeaux, 2014 | 2 | 2014 |
| Market intelligence versus market research E Crowley Industrial Marketing, 121-137, 2009 | 2 | 2009 |
| The Impact of National Culture and Other Cognitive Factors on Servitization EA Crowley PQDT-Global, 2019 | 1 | 2019 |
| Lifestyle or profit? The complex decision-making criteria for local food entrepreneurs E Crowley, SA Stovall, N Johnston, J Weathers Agriculture and Human Values 41 (1), 225-238, 2024 | | 2024 |
| The Hidden Barriers to Servitization: Examining National Culture and its Effect on Business Culture and the Servitization Process E Crowley, J Burton, J Zolkiewski IMP Asia in Africa, 2016 | | 2016 |
| Fleeing Services: A Case Study in Reverse Servitization in the Office Products Industry E Crowley, J Burton, J Zolkiewski Spring Servitization Conference 2016, 2016 | | 2016 |
| IOT as a Servitization Enabler: Lessons from the Office Products Industry E Crowley, J Burton, J Zolkiewski 20th CBIM Academic Workshop, 2015 | | 2015 |
| Is Japan At A Disadvantage in Servitization? Evidence From Servitization of the Office Products Manufacturing Industry E Crowley, J Burton, J Zolkiewski IMP Asia, 2014 | | 2014 |
| Using grounded theory in researching the office products industry: Applying quantitative grounded research to understand servitization dynamics using large sample size … E Crowley, J Burton, J Zolkiewski 30th IMP Conference, 2014 | | 2014 |
Jamie BurtonProfessor of Marketing, Management Sciences and Marketing Division, Alliance ManchesterBestätigte E-Mail-Adresse bei manchester.ac.uk
