| The impact of general and carbon-related environmental knowledge on attitudes and behaviour of US consumers MJ Polonsky, A Vocino, SL Grau, R Garma, AS Ferdous Journal of Marketing Management 28 (3-4), 238-263, 2012 | 353 | 2012 |
| The impact of consumer ethnocentrism and country of origin sub‐components for high involvement products on young Chinese consumers’ product assessments C Yim Wong, MJ Polonsky, R Garma Asia Pacific journal of marketing and logistics 20 (4), 455-478, 2008 | 217 | 2008 |
| The new greenwash?: Potential marketing problems with carbon offsets MJ Polonsky, SL Grau, R Garma International Journal of Business Studies: A Publication of the Faculty of …, 2010 | 172 | 2010 |
| Perceived authenticity of the visitor experience in museums: Conceptualization and initial empirical findings AM Hede, R Garma, A Josiassen, M Thyne European Journal of Marketing 48 (7/8), 1395-1412, 2014 | 128 | 2014 |
| Western consumers' understanding of carbon offsets and its relationship to behavior MJ Polonsky, R Garma, S Landreth Grau Asia Pacific journal of marketing and logistics 23 (5), 583-603, 2011 | 77 | 2011 |
| Contributing to well-being: customer citizenship behaviors directed to service personnel R Garma, LL Bove Journal of Strategic Marketing 19 (7), 633-649, 2011 | 70 | 2011 |
| Service blueprinting: A potential tool for improving cause-donor exchanges MJ Polonsky, R Garma Journal of Nonprofit & Public Sector Marketing 16 (1-2), 1-20, 2006 | 42 | 2006 |
| An examination of the globalisation of authorship in publishing in 20 leading marketing journals MJ Polonsky, R Garma, JD Mittelstaedt European Business Review 18 (6), 437-456, 2006 | 37 | 2006 |
| Does the motivation to help differ between generation X and Y? A Ringer, R Garma Deakin University, 2006 | 30 | 2006 |
| Strategic and tactical alliances: do environmental non-profits manage them differently? MJ Polonsky, K Lefroy, R Garma, N Chia Australasian Marketing Journal 19 (1), 43-51, 2011 | 21 | 2011 |
| University selection: a comparison of Australian and Malaysian students’ pre-choice behavior R Garma, TY Moy ANZMAC 2003 conference, Adelaide, 1344-1350, 2003 | 21 | 2003 |
| Reality television programs in Malaysia: a dream come true? TY Moy, R Garma Sunway Academic Journal 3, 73-86, 2006 | 19 | 2006 |
| Australian environmental alliances from an environmental NGOs perspective MJ Polonsky, R Garma, N Chia Journal of Marketing Theory and Practice 12 (2), 73-86, 2004 | 16 | 2004 |
| Product evaluation and purchase intention: Impact of country-of-origin and experience in living in a foreign country CY Wong, R Garma, MJ Polonsky Sunway Academic Journal 4, 13-26, 2007 | 15 | 2007 |
| Customer citizenship behaviours directed at service personnel: what the experts have to say R Garma, L Bove Australian and New Zealand Marketing Academy Conference, 30 November-2 …, 2009 | 14 | 2009 |
| Are carbon offsets potentially the new'greenwash?' M Polonsky, R Garma Deakin University, 2008 | 12 | 2008 |
| Chinese consumers' perceptions of country design, assembly and parts capabilities: does country considered or consumer acculturation matter? C Wong, M Polonsky, R Garma Deakin University, 2005 | 12 | 2005 |
| Comparing event attendees and their telecast audiences: A case study of a commemorative event AM Hede, M Thyne, A Josiassen, R Garma Event Management 22 (4), 555-569, 2018 | 6 | 2018 |
| Customer organisational citizenship behaviour: A coping mechanism in the stressor-strain-psychological job outcomes model R Garma, LL Bove, VK Bratton The Australian and New Zealand Marketing Academy (ANZMAC) Conference, 2557-2565, 2007 | 5 | 2007 |
| Sustainability in China: Contemporary Views of Commentators and Managers. P Demediuk, R Garma Global Studies Journal 8 (3), 2015 | 4 | 2015 |
Michael Jay PolonskyAlfred Deakin Professor and Head of the Department of Marketing, Deakin University - AustraliaBestätigte E-Mail-Adresse bei deakin.edu.au
