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Theo Verhallen
Theo Verhallen
hoogleraar marketing, Tilburg University
Bestätigte E-Mail-Adresse bei uvt.nl - Startseite
Titel
Zitiert von
Zitiert von
Jahr
Response styles in rating scales evidence of method bias in data from six EU countries
H Van Herk, YH Poortinga, TMM Verhallen
Journal of Cross-Cultural Psychology 35 (3), 346-360, 2004
6312004
A behavioral model of residential energy use
WF Van Raaij, TMM Verhallen
Journal of economic psychology 3 (1), 39-63, 1983
5501983
Scarcity and preference: An experiment on unavailability and product evaluation
TMM Verhallen, HSJ Robben
Journal of economic psychology 15 (2), 315-331, 1994
4991994
The influence of business strategy on new product activity: The role of market orientation
RT Frambach, J Prabhu, TMM Verhallen
International journal of research in marketing 20 (4), 377-397, 2003
4302003
Scarcity and consumer choice behavior
TMM Verhallen
Journal of Economic Psychology 2 (4), 299-322, 1982
3091982
Successful new product pricing practices: a contingency approach
P Ingenbleek, M Debruyne, RT Frambach, TMM Verhallen
Marketing letters 14 (4), 289-305, 2003
3042003
Successful New Product Pricing Practices: A Contingency Approach
RT Frambach, PTM Ingenblee, M Debruyne, TMM Verhallen
304*2003
Domain‐specific market segmentation
WF Van Raaij, TMM Verhallen
European journal of Marketing, 1994
2841994
Household behavior and the use of natural gas for home heating
TMM Verhallen, WF Van Raaij
Journal of consumer research, 253-257, 1981
2401981
Green new product development: the pivotal role of product greenness
PH Driessen, B Hillebrand, RAW Kok, TMM Verhallen
IEEE Transactions on Engineering Management 60 (2), 315-326, 2013
2302013
Patterns of residential energy behavior
WF Raaij, TMM Verhallen
Journal of Economic Psychology 4, 1982
171*1982
Attitude theory and behavioral costs
TMM Verhallen, RGM Pieters
Journal of Economic Psychology 5 (3), 223-249, 1984
1501984
Patterns of residential energy behavior
WF Van Raaij, TMM Verhallen
Journal of economic psychology 4 (1), 85-106, 1983
1421983
The Role of Value‐Informed Pricing in Market‐Oriented Product Innovation Management*
P Ingenbleek, RT Frambach, TMM Verhallen
Journal of Product Innovation Management 27 (7), 1032-1046, 2010
1332010
Equivalence of survey data: relevance for international marketing
H van Herk, YH Poortinga, TMM Verhallen
European Journal of Marketing 39 (3/4), 351-364, 2005
1222005
Best practices for new product pricing: Impact on market performance and price level under different conditions
P Ingenbleek, RT Frambach, TMM Verhallen
Journal of Product Innovation Management 30 (3), 560-573, 2013
1212013
Behavioral costs as determinants of cost perception and preference formation for gifts to receive and gifts to give
HSJ Robben, TMM Verhallen
Journal of economic Psychology 15 (2), 333-350, 1994
1021994
Brand confusion in advertising
TBC Poiesz, TMM Verhallen
International Journal of Advertising 8 (3), 231-244, 1989
901989
Sources of consumers’ stress and their coping strategies
M Sujan, H Sujan, JR Bettman, TMM Verhallen
European Advances in Consumer Research 4, 182-187, 1999
771999
Strategic alliances among small retailing firms: empirical evidence for the Netherlands
WJM Reijnders, TMM Verhallen
Journal of Small Business Management 34 (1), 36, 1996
761996
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