| Effects of gender and relationship type on the response to artificial intelligence A Kim, M Cho, J Ahn, Y Sung Cyberpsychology, Behavior, and Social Networking 22 (4), 249-253, 2019 | 80 | 2019 |
| The effect of gender stereotypes on artificial intelligence recommendations J Ahn, J Kim, Y Sung Journal of Business Research 141, 50-59, 2022 | 79 | 2022 |
| AI-powered recommendations: the roles of perceived similarity and psychological distance on persuasion J Ahn, J Kim, Y Sung International Journal of Advertising 40 (8), 1366-1384, 2021 | 38 | 2021 |
| The effects of sensory fit on consumer evaluations of co-branding J Ahn, A Kim, Y Sung Leveraged Marketing Communications, 42-59, 2021 | 31 | 2021 |
| Donation toward in-groups vs. out-groups: The effects of self-construal and advertising message type J Ahn, Y Sung The Korean Journal of Consumer and Advertising Psychology 20 (4), 423-444, 2019 | 9* | 2019 |
| The effects of time perspective on advertising persuasion JY Ahn, Y Sung The Korean Journal of Consumer and Advertising Psychology 18 (4), 739-755, 2017 | 7* | 2017 |
| Motivations for ZEPETO Use: Usage Period, Time, and Money Spent in Metaverse J Ahn, J Kim, Y Sung 한국 HCI 학회 논문지 18 (2), 27-34, 2023 | 1 | 2023 |
| The effects of social comparison in social media on high intensity sensory consumption Y Jung, J Ahn, Y Sung 한국 HCI 학회 논문지 16 (1), 43-51, 2021 | 1 | 2021 |
| The role of perceived freewill in crises of human-AI interaction: the mediating role of ethical responsibility of AI J Ahn, J Kim, Y Sung International Journal of Advertising, 1-27, 2023 | | 2023 |
| Comparing Perceived Harm and Tobacco Regulations for Heat-not-burn Tobacco and Conventional Cigarettes J KIM, J Ahn, Y Sung Health Communication Research 22 (2), 49-103, 2023 | | 2023 |
| Gender stereotypes in AI recommendations J Ahn, A Kim, Y Sung 한국 HCI 학회 학술대회, 335-337, 2020 | | 2020 |
| Consumer and Advertising Psychology Studies in Korea: Sufficiency vs Deficiency HG Yeom, MH Cho, AY Kim, XG Li, YJ Jung, UJ Lee, JY Ahn, YS Sung The Korean Journal of Consumer and Advertising Psychology 19 (2), 235-257, 2018 | | 2018 |
| I Believe You Are Not Innocent: Consumer's Attitude Toward Brand in Crisis Depending on Bjw Level JY Ahn, S Kang, J Kang, Y Ryoo ACR Asia-Pacific Advances, 2015 | | 2015 |
| Influencer Marketing: Antecedents and Consequences of Trust of Micro-Celebrity on YouTube TP Yu, JY Ahn, Y Sung Social Embeddedness of Persuasion: The Moderating Effects of Cognitive …, 0 | | |
| CONSUMER AND ADVERTISING PSYCHOLOGY HG Yeom, MH Cho, AY Kim, XG Li, YJ Jung, UJ Lee, JY Ahn, YS Sung | | |
| ‘Doing nothing’vs.‘Doing something’ S Jeong, J Ahn, J Han, A Kim, M Kim, Y Sung, T Hur | | |
| Depending On BJW Level JY Ahn, S Kang, J Kang, Y Ryoo, D Fleming Asia-Pacific Advances in Consumer Research 2015, 317, 0 | | |
