Marketing and sustainability from the perspective of future decision makers D Pantelic, M Sakal, A Zehetner South African Journal of Business Management 47 (1), 37-47, 2016 | 44 | 2016 |
Emotions in organisational buying behaviour: A qualitative empirical investigation in Austria A Zehetner, C Engelhardt-Nowitzki, B Hengstberger, J Kraigher-Krainer Modelling value: Selected papers of the 1st international conference on …, 2012 | 9 | 2012 |
Emotionale Intelligenz und Verkaufsperformance A Zehetner Springer Fachmedien Wiesbaden, 2019 | 8 | 2019 |
Recruitment marketing: Do we understand what Generation Z expects from its future employers? A Zehetner, D Zehetner Proceedings of International Academic Conferences, 2019 | 7 | 2019 |
Complement or compensate? Interaction of IQ and job experience with emotional intelligence in marketing exchanges A Zehetner, D Zehetner Journal of Marketing Development and Competitiveness 13 (4), 2019 | 6 | 2019 |
Human Intelligence Versus Artificial Intelligence: A Comparison of Traditional and AI-Based Methods for Prospect Generation C Stadlmann, A Zehetner Marketing and Smart Technologies: Proceedings of ICMarkTech 2020, 11-22, 2021 | 5 | 2021 |
Studying emotions in business relationships A Zehetner Marketing in the Socially-Networked World: Challenges of Emerging, Stagnant …, 2012 | 5 | 2012 |
The ways of using CRM systems: the survey of literature L Pupovac, A Zehetner, T Sudarevic Management Information Systems 7 (2), 17-23, 2012 | 5 | 2012 |
Generation Z's Expectations of Their Leaders: A Cross-cultural, Multi-dimensional Investigation of Leadership Styles A Zehetner, D Zehetner, T Lepeyko, T Blyznyuk ECMLG 2022 18th European Conference on Management, Leadership and Governance, 2022 | 4 | 2022 |
Comparing AI-Based and Traditional Prospect Generating Methods C Stadlmann, A Zehetner Journal of Promotion Management 28 (2), 160-174, 2022 | 4 | 2022 |
Different views and potential pitfalls in the implementation of CRM A Zehetner, T Sudarević, L Pupovac Management 6 (1), 008-015, 2011 | 4 | 2011 |
What does Generation Z expect from their future leaders? D Zehetner, T Lepeyko, A Zehetner | 3 | 2020 |
Upgrading marketing planning activities through measuring customer lifetime value T Sudarević, L Pupovac, A Zehetner Strategic Management 16 (3), 53-61, 2011 | 3 | 2011 |
Formation of the leadership style in the enterprise management in the process of generation transition. D Zehetner, T Lepeyko, A Zehetner New Economy 2, 9-14, 2019 | 2 | 2019 |
B2B-marketing and sales strategies in CEE countries–findings from a Barometer Study in Austria A Zehetner, S Wiesinger na, 2008 | 2 | 2008 |
The lights and darks of unlimited access to information, social media and word of mouth in higher education marketing: Why better-informed students may be less satisfied. A Zehetner, I Pezenka Proceedings of the 8th International Conference on Frontiers of Educational …, 2022 | 1 | 2022 |
Cross-cultural differences in career planning capabilities of students: Learnings for recruitment marketing and employer branding A Zehetner, T Blyznyuk, O Myronova, D Zehetner 49th Annual EMAC Conference (págs. 1-11). Budapest: EMAC, 2020 | 1 | 2020 |
Persönlicher Verkauf und Verkaufsperformance A Zehetner, A Zehetner Emotionale Intelligenz und Verkaufsperformance: Eine Untersuchung direkter …, 2019 | 1 | 2019 |
The Hidden Impact of Word-Of-Mouth: A System Dynamics Approach J Kraigher-Krainer, M Überwimmer, Y Costa, A Zehetner Marketing Science & Inspirations, 111-120, 2017 | 1 | 2017 |
Supplier selection criteria and the role of emotions: an exploratory study in an Upper-Austrian setting A Zehetner, M Simek Marketing Science & Inspirations 10 (4), 18-33, 2015 | 1 | 2015 |