| Most common heuristics and biases in nascent entrepreneurs’ marketing behavior P Nouri, N Imanipour, K Talebi, M Zali Journal of Small Business & Entrepreneurship 30 (6), 451-472, 2018 | 26 | 2018 |
| Heuristics and biases in entrepreneurial marketing: Some new insights P Nouri, N Imanipour, K Talebi, M Zali International Journal of Entrepreneurship 21 (3), 1-9, 2017 | 26 | 2017 |
| Exploring positive outcomes of decision making biases in the field of entrepreneurial marketing P Nouri, N Imanipour, K Talebi, M Zali The Qualitative Report 23 (6), 1364-1380, 2018 | 20 | 2018 |
| A taxonomy of nascent entrepreneurs’ marketing decisions in high-tech small businesses P Nouri, A Ahmady Journal of Small Business Strategy 28 (3), 69-79, 2018 | 18 | 2018 |
| That’s why they didn’t let it go: exploring the roots of women entrepreneurs’ escalation of commitment P Nouri Journal of Entrepreneurship in Emerging Economies 13 (2), 213-230, 2021 | 16 | 2021 |
| Do female and male entrepreneurs differ in their proneness to heuristics and biases? P Nouri, A AhmadiKafeshani Journal of Entrepreneurship in Emerging Economies 12 (3), 357-375, 2019 | 13 | 2019 |
| Exploring female entrepreneurs’ marketing decisions with a heuristics and biases approach P Nouri, N Imanipour, A Ahmadikafeshani Gender in Management: An International Journal 34 (8), 623-643, 2019 | 12 | 2019 |
| Sensemaking, a New Entrepreneurial Approach for Today's Uncertain Business Environment P Nouri, AA Kafeshani International journal of academic research in economics and management …, 2014 | 7 | 2014 |
| Knowledge Transfer Process in Family Businesses: a grounded theory approach A Ahmadi Kafeshani, P Nouri, K Talebi Journal of Entrepreneurship Development 11 (2), 201-220, 2018 | 6 | 2018 |
| Identifying the main Individual Factors Influencing Entrepreneurial Decision making Biases: A Qualitative Content Analysis Approach K Talebi, P Nouri, AA Kafeshani International Journal of Academic Research in Business and Social Sciences 4 …, 2014 | 6 | 2014 |
| Identifying Decision Making Biases in Entrepreneurial Opportunity Exploitation Decisions JY Farsi, P Nouri, AA Kafeshani International Business Research 9 (5), 158-163, 2016 | 5 | 2016 |
| Identifying the main factors influencing the formation of overconfidence bias in entrepreneurs: A qualitative content analysis approach JY Farsi, P Nouri, AA Kafeshani, MT Toghraee International Journal of Academic Research in Business and Social Sciences 4 …, 2014 | 5 | 2014 |
| Women entrepreneurs’ persistence at the time of the COVID-19 pandemic: a decision-making perspective P Nouri Journal of Entrepreneurship in Emerging Economies 15 (6), 1594-1611, 2023 | 4 | 2023 |
| Exploring the affect heuristic in Iranian women entrepreneurs P Nouri International Journal of Emerging Markets 18 (1), 223-240, 2023 | 3 | 2023 |
| The role of xperience on techno-ntrepreneurs’ ecision making iases P Nouri, B Jamali, E Ghasemi Management Science Letters 2 (6), 1957-1964, 2012 | 3 | 2012 |
| Positive Consequences of Affect Heuristic in Entrepreneurial Marketing Behaviour (Case Study: Nascent Nano and Bio-Entrepreneurs) P Nouri, N Imanipour, MR Zali Journal of Entrepreneurship Development 9 (3), 415-432, 2016 | 2 | 2016 |
| What Factors Contribute to Entrepreneurs’ Decision Making Biases? A Comprehensive Study K Talebi, P Nouri, AA Kafeshani International Journal of Management Sciences 4 (2), 59-68, 2014 | 2 | 2014 |
| Exploring the Interconnections between Sense making, Heuristics and Biases in the Field of Entrepreneurship JY Farsi, P Nouri, AA Kafeshani International Journal of Management Sciences 6 (2), 121-128, 2015 | 1 | 2015 |
| Technology change priorities influencing competition quality promotion: Case study of Iran Keaton Polyester Manufacturing Company E Ghasemi, B Jamali, P Nouri Management Science Letters 2 (6), 1913-1920, 2012 | 1 | 2012 |
| Exploring the escalation of commitment to a failing venture in women and men entrepreneurs P Nouri Management Research Review 46 (6), 893-913, 2023 | | 2023 |
